The Basics For A Small Business Marketing Plan

You have a business plan, but do you have a marketing plan?! First, you develop your core message well.  It is the important thing for a marketing plan is establishing a core message which will be communicated consistently on your website, business cards, and other marketing materials. This message is a more succinct version of your company’s mission statement.  Then you can determine how to find people who can create a website, blog and or logo that can communicate your message.

If you have not created a name for your business yet, then have someone do it for you. Name This is a site where creating a name is crowdsourced.  Within 48 hours, you will have three possible choices for your business for only $99.

Hiring a web design can be difficult as there is no standard cost for a website.  Shop around and inquire by researching sites you like.  Browse CommandShift3 which is like a “Hot or Not” for websites.

For logos, you may want to check out Logo Sauce.

clipped from www.smartbiz.com

Here are the basics needed in a marketing plan for new entrepreneurs:

  1. A core message
  2. A great logo and brand
  3. A Web site
  4. Business cards
  5. Exposure
Advertisements

6 thoughts on “The Basics For A Small Business Marketing Plan

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  5. Almost everyone that earnsan income on the internet (even the millionaires) do so through affiliate marketing. Being successful in affiliate marketing involves applying the formula that makes other affiliate marketers successful. For instance, autoblogging. Autoblogging has been one of the least well-known forms of making money for quite some time… primarily because it’s quite difficult to make a good auto-blog. Yet, when done right, it can provide you with a perpetual passive income with the only real work required being the setting up process. Video Marketing, and several other marketing strategies are all designed to drive traffic to your site, can be incorporated steadily in order to raise the position your site appears in the SERPs when any one searches for a term related to your site. And yet, even this can be totally automated.

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