But Don’t Take Any Wooden Ones…
Susan Payton posted an excellent primer on Mashable about how to be an industry expert in your business or profession. It doesn’t matter what the field; you can succeed if you do the homework. clipped from mashable.com Being an expert in your field makes you the go-to person for your industry. There are many [...]
October 28, 2009
Nichelle Stephens
1 Comment
In addition to bookkeeping, I am a freelance publicist and my clients have included artists, authors, bloggers and start-ups. Lately I have gotten several queries about publicity and everyone wants to know how much is it going to cost them. My answer is that it depends on your goals. Some clients want publicity for an [...]
One of my clients, Kim Ima of Treats Truck, is in Time Out New York this week. Her dessert truck will be rolling around the city very soon! Lindsay Mure, of Adfemme.com was featured in Crain’s New York in an article about entrepreneurs under 30. Here’s the pdf of the issue.
Marci Alboher interviewed me last week for her new small business column in the New York Times, and I am featured in her latest piece, “When The Entrepreneur Has 2 Faces“. Here’s a snippet of the article: “Anyone who is an entrepreneur in the city has to be open-minded,” she said. Clients find her multifaceted [...]
Betsy Flanagan does a weekly podcast, Startup Studio, focusing on entrepreneurs’ stories. You can suggest interview subjects for her podcast. This is a good and free way to promote yourself and your business. Dina Kaplan of Blip.tv was recently featured on Startup Studio. I met Dina briefly at the Blip.tv office-warming party last September.
I love this article on Entrepreneur by Ivan Mizner because I believe that being published can help you market yourself as an expert and it so important for networking. Below is an excerpt… Networking is all about relationships. Relationships are all about establishing credibility. And credibility takes time. What I needed to do was to [...]
